Healthcare-focused commercial strategy
We define your offer, messaging and patient journey based on your specialty, ticket size and scheduling capacity.
Offer and pricingPatient journeySales scripts
Commercial growth for healthcare
More than attracting patients. Unlocking their value.
Strategy, CRM and automation so every inquiry at your clinic turns into an appointment — and comes back.
iH
Clinic assistantWhatsApp · replies in minutes
Sample conversation
Hi, I'd like information about the dark-spot treatment. How much is it?
Hi! Happy to help. To guide you properly: have you had an assessment before, or would this be your first time?
First time. I work on weekdays — are you open on Saturdays?
Yes, we offer assessments on Saturday mornings. Shall I book a slot so the doctor can review your case?
Yes, please 🙌
CRM stage
New inquiry
Illustrative example. Not a real patient.
From inquiryto appointmentto returning patient.
How many patients slip away between the message and the appointment?
Run the numbers
Adjust the values with your clinic's real data.
$0
Monthly value of inquiries that never book (4 weeks)0
potential patients per monthIllustrative calculation based on your inputs. Not a guaranteed result.
01
Messages arriving after hours
A patient writes on Sunday night and by Monday she has booked somewhere else.
02
Follow-up that relies on memory
They asked for a price, showed interest, and nobody wrote back.
03
Data scattered across five places
WhatsApp, Excel, the calendar and the front-desk notebook. No one sees the full funnel.
04
Ads without end-to-end tracking
Money goes into ads, but no one knows how many messages became patients seen.
We turn commercial management into a measurable system to attract, nurture and retain patients.
What we do
A commercial system, not isolated tactics.
A CRM for your clinic
All contacts, conversations and stages in one place, with pipelines for new and returning patients.
AI automation
Assistants that reply, ask the right questions and hand the case to your team when needed.
Scheduling and reminders
From interest to confirmed appointment, with reminders that reduce no-shows.
Loyalty and reactivation
Stage-based campaigns for check-ups, recurring treatments and patients who didn't come back.
Reporting and commercial support
Clear metrics on inquiries, appointments and patients seen, and a team that reviews the numbers with you to decide the next step.
Your data, your rules. Your team takes over whenever needed.
From assessment to a measurable system.
Before switching anything on, we understand your operation, organize your data and test every step with you.
01
Commercial assessment
We review channels, response times and your current funnel.
02
Strategy and offer
We define messages, stages and goals by specialty.
03
Tailored CRM
We migrate your contacts and set up pipelines and tags.
04
Automation
We connect channels and assistants to your clinic's rules.
05
Ongoing support
We train your front-desk and sales team.
06
Measure and improve
We review results and adjust every month.
Implementation commitment
A clear date. A written plan.
Before we start, we agree with you on scope, stages and go-live date. Each stage is validated with your team before it goes live.
Try a conversation
This is what a well-served patient looks like.
Pick a scenario and walk through the conversation. Then we build a version with your clinic's information.
iH
Your clinic's assistantIllustrative simulation
Simulation with predefined answers. No real patient data is used.
Book your commercial assessment.
We review your channels and current funnel and show you where patients are being lost.
Choose how you want to grow.
Three levels of support. Implementation and setup included in all of them.
Activate
For private practices and independent doctors who want to organize patient care.
Tailored to your clinic
Request a proposal
- CRM with a new-patient pipeline
- Assistant on one channel
- Monthly report
Grow
For clinics with a front-desk team and active ads.
Tailored to your clinic
Request a proposal
- CRM for new and returning patients
- Assistants on two channels
- Reactivation campaigns
- Bi-weekly reports and review session
Scale
For groups with multiple locations or specialties.
Tailored to your clinic
Request a proposal
- Pipelines per location or specialty
- All channels
- Dedicated commercial strategy
- Weekly reports and funnel analysis
Included in every plan
- Assessment and initial setup
- Contact database migration
- 24/7 automated replies
- Hand-off to your team when needed
- Training for your clinic team
- Testing with you before going live
Compare what changes between plans.
| Includes | Activate | Grow | Scale |
|---|---|---|---|
| CRM pipelines | 1 | 2 | Per location or specialty |
| Channels with assistant | 1 | 2 | All |
| Scheduling and reminders | |||
| Reactivation campaigns | |||
| Dedicated commercial strategy | |||
| Reports | Monthly | Bi-weekly | Weekly |
Swipe the table to see all plans.
We meet your patients where they are.
We integrate the channels they already use to reach you, with a single view for your team.
WhatsApp
Instagram
Facebook Messenger
TikTok
Website and forms
Google Business Profile
Email
Built for healthcare.
Aesthetic medicine & med-spaAssessments, treatments and packages
DentistryFirst visits, orthodontics and check-ups
Specialized medicineConsultations, procedures and follow-up
Independent doctorsOwn schedule and personal brand
Wellness & trainingMemberships, plans and retention
Clinics & medical centersMultiple locations and specialties
Who's behind it
Commercial strategy. Real people behind it.
Juan Manuel Echeverry
Founder of iHealth Sales & Marketing
iHealth Sales & Marketing blends the language of healthcare with a commercial, technology-driven, growth-oriented approach. We help clinics and healthcare professionals make their commercial management clear, measurable and sustainable.
We talk about growth, patient experience and data. No absolute promises.
Everything clear before we start.
If your question isn't here, write to us and we'll answer it.
Do you only work with healthcare?
Yes. Our strategy, messaging and processes are designed for clinics, practices and health & wellness professionals.
Do I need a CRM before starting?
No. If you already have one, we review it. If not, we set up the CRM and migrate your contacts from wherever they are: Excel, WhatsApp or your scheduling software.
Does AI replace my front-desk team?
No. Assistants reply, ask the right questions and organize information. Clinical decisions and special cases always go to your team.
Which channels does it work on?
WhatsApp, Instagram, Facebook Messenger, TikTok, website and email. We decide with you which to prioritize based on where your patients come from.
How long does implementation take?
It depends on your clinic's starting point: channels, contact database and current CRM. After the assessment we deliver a plan with stages and a go-live date.
How do you protect my patients' data?
We work with the minimum information necessary and under Colombia's Law 1581 of 2012 on personal data protection.
Do you guarantee a number of patients?
We don't promise absolute results. We measure every funnel stage so you know what's working and what to adjust.
How do I get started?
With a commercial assessment: we review your channels and current funnel and propose the plan that fits your clinic.
Commercial assessment
Show us your operation. We'll show you the system.
Tell us about your clinic and we'll contact you to schedule the assessment.